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Achieve a brilliant, pure, and even blonde without compromise with ETB Hair Bright Blonde Violet Plex 10, the next-generation professional vegan bleaching powder created for hairstylists and beauty enthusiasts seeking fast, effective, and gentle lightening.
🌱 Vegan | ⚡ Up to 10 levels of lift | 💜 Violet micropigments | 🛡️ Plex bond protection technology | 💨 Dust-free texture | 🌿 Plant-based keratin | 🔥 Compatible with heat/climazon
This compact, dust-free powder lifts up to 10 levels, while violet micropigments neutralize unwanted yellow undertones, delivering a clean, bright final result.
The Plex technology, based on a polyamine-sugar condensate, helps protect internal hair bonds during the bleaching process, maintaining strength and integrity.
Enriched with plant-based keratin, betaine, and guar gum, its creamy, easy-to-apply texture ensures a smooth, safe, and controlled lightening experience.
💜 Recommended for:
Full-head lightening
Freehand techniques such as balayage
Foil highlights
Use with climazon (37–39 °C)
💡 Key benefits:
Fast and even lightening, with no blotching
Violet micropigments neutralize yellow tones
Advanced bond protection with Plex technology
Vegan, dust-free formula with a mild ammonia scent
Hair remains soft, shiny, and easy to style after treatment
📌 Professional use:
Mixing ratio: 1:2 (powder : developer)
Use ETB Hair Premium Developer at 1.5%, 3%, 6%, 9%, or 12% concentrations
Mix with 10–40 vol. developer, depending on the desired level of lift and technique
Can be used with or without heat/climazon, depending on your preferred method
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